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Marketing and Strategy Terms - Page 2

Page 2 of the category Marketing and Strategy Terms in the section Business Concepts.
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# Name Hits
101 Brand Asset Valuator (BAV) 45958
102 Brand Association 14436
103 Brand Awareness 18627
104 Brand Building 58152
105 Brand Development 24289
106 Brand Development Index (BDI) 22464
107 Brand Equity 65062
108 Brand Essence 13793
109 Brand Identity 9994
110 Brand Image 38764
111 Brand Insistence 11182
112 Brand Knowledge 20374
113 Brand Ladder 26133
114 Brand Licensing 7701
115 Brand Loyalty 26877
116 Brand Management 28525
117 Brand Mapping 9996
118 Brand Mark 11559
119 Brand Messaging 8243
120 Brand Mix 24528
121 Brand Name 2226
122 Brand Penetration 20829
123 Brand Personality 18220
124 Brand Portfolio 14840
125 Brand Promise 20894
126 Brand Recall 22190
127 Brand Recognition 9200
128 Brand Salience 28487
129 Brand Strategy 5969
130 Brand Stretching 13152
131 Brand Valuation 15363
132 Brand Value 21807
133 Brand Variant 10621
134 Branding 16054
135 Break Even Analysis 8133
136 Break Even Point 41687
137 Break Even Pricing 10378
138 Breakthrough 13373
139 Broad environment 23961
140 Broadcast Television 10037
141 Brown Goods 8011
142 Business Assessment Array 8939
143 Business Buyer 17965
144 Business Buyer Behaviour 29717
145 Business Level Cooperative Strategies 28724
146 Business Portfolio 19250
147 Business-To-Government 5498
148 Buyer Behavior 18789
149 Buyer Classification 7798
150 Buying Behavior 15913
151 Buying by Specification 11768
152 Buying Criteria 17988
153 Buying Motives 42909
154 Buying Pattern 33184
155 Buying Structure 3910
156 Buzz Marketing 8966
157 By Product Pricing 74629
158 Bypass Attack (Leap frog) 32077
159 C-Level Selling 3310
160 C2B (Consumer to Business) 30888
161 C2C (Consumer-to-Consumer) 19392
162 Canned Presentation 15976
163 Canvas 5171
164 Captive Audience 7844
165 Captive Customer 15080
166 Captive Product Pricing 5572
167 Carryover Effects 11160
168 Cash Rebate 19550
169 Catalog Marketing 24916
170 Category Extension 34656
171 Causal Marketing 4046
172 Causal Research 33000
173 Celebrity Advertising 6808
174 Celebrity Testimonial 11096
175 Channel Distribution 21890
176 Channel Length 20819
177 Channel Levels 55544
178 Channel Marketing 7993
179 Channel Value Proposition 10302
180 Channel-Based Pricing 11175
181 Classified Advertisement 8050
182 Click Only Companies 20792
183 Closing the Sale 14913
184 Cold Canvassing 9463
185 Cold Market 14108
186 Combination Branding 16240
187 Combination Store 11454
188 Commercial Risk 14198
189 Commoditization 7167
190 Communication Adaptation 26680
191 Communication Research 35536
192 Communications Planning 10348
193 Comparative Advertising 4878
194 Comparison Shopping 8824
195 Compensation Plan 20308
196 Competition-Oriented Pricing 10779
197 Competitive Advertising 11449
198 Competitive Analysis 11301
199 Competitive Behavior 16661
200 Competitive Dynamics 49194
 
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