1. Concepts

Marketing and Strategy Terms - Page 5

Page 5 of the category Marketing and Strategy Terms in the section Business Concepts.
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# Name Hits
401 Exploration Phase 9731
402 Export Processing Zone 7163
403 Extension Pricing 9451
404 Extensive Problem Solving 17467
405 External Audience 13830
406 External Customer 32787
407 External Dimension 8153
408 External Environment Analysis 43705
409 Face to Face Selling 22170
410 Facilitating Agent 9078
411 Factory Outlet 22100
412 Factory Pack 3124
413 Fair and Reasonable Price 8920
414 Fair Competition 12056
415 Family Brand 34759
416 Family Decision Making 27816
417 Family Packaging 12473
418 Features Advantages Benefits Selling (FABS) 18812
419 Field Force 9492
420 Field Selling (or Marketing) 9977
421 Fighting Brand 8545
422 Final Consumer 13630
423 Five Business Level Strategies 24497
424 Fixed Cost Per Unit 6596
425 Flagship Brand 17041
426 Flank Attack 23610
427 Flank Defense 28001
428 Flank Positioning 5953
429 Flanker Brand 23820
430 Flexible Pricing 18963
431 Floor Ready Merchandise (FRM) 6481
432 Focus Group Interview 29949
433 Focus Strategies 10850
434 Forecasting 7103
435 Forestall the Objection (Method of Dealing With Objections) 9814
436 Formula Selling 8334
437 Free Standing Store 18054
438 Frequency Marketing 19094
439 Freudian Motivation Theory 14743
440 Frontal Attack 29244
441 Full Service Retail Store 17624
442 Functional Strategy 31401
443 Galvanometer Test 7082
444 Garbology 4519
445 GE / McKinsey Matrix 23713
446 Gender Segmentation 36102
447 General Advertising 10365
448 General Merchandise Store 24222
449 General Merchandise Wholesaler 12264
450 General Public 12902
451 Generic Brand 5759
452 Generic Competition 21469
453 Generic Product 27691
454 Generic Strategies 16289
455 Geodemographics 33108
456 Geographic Segmentation 40946
457 Gesture Clusters 4777
458 Global Account Management (GAM) 10882
459 Global Product 30580
460 Glocalization 6823
461 Graduated Commission 16608
462 Green Advertising 11434
463 Green Marketing 5655
464 Greenfield Venture 41796
465 Grey Goods 6640
466 Grey Market 9574
467 Gross Rating Point (GRP) 12793
468 Group Communication 57702
469 Growth Share Matrix 5654
470 Growth Stage 19076
471 Guerrilla Marketing 11761
472 Habit Formation 10125
473 Habitual Buying 38371
474 Handbill 7148
475 Handling Objections 20420
476 Harvesting Strategy 15394
477 Heavy Users 9367
478 Heavy-up 8422
479 Hedonic Consumption 29156
480 Hierarchy of Effects Theory 80763
481 Hierarchy of Needs Maslow 11246
482 High Context Culture 19482
483 High End Prestige Goods 9009
484 High Pressure Selling 12110
485 High Price Strategy 10526
486 Hit and Run Strategy 14942
487 Holding Power 7628
488 Holdover Audience 2034
489 Home Market 9047
490 Homogeneous Goods 34060
491 House Account 7329
492 Household Penetration (HHPEN) 17204
493 Hypermarket 5408
494 Image Advertising 13424
495 Image Pricing 15594
496 Imitative Strategy 11876
497 Imitator 7046
498 Impulse Buying 14606
499 Impulse Goods 22332
500 In-House Agency 21584
 
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